Archive for 'Patience'

How To Maximize The Benefits Of A Networking Event?

Sunday, June 28th, 2009 at 2:54 pm  
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Everyone needs to network: entrepreneurs, small business owners, job seekers!
But does everyone maximize the benefits of networking?
The purpose of networking is to build relationships so you will get leads from someone you know, or from someone who knows someone you know. When you attend a networking event the purpose is to meet business people from various industries to get exposure.

What networking is not?
Networking is not a numbers game; you need to focus on quality and not on quantity. Some people think that they had a successful event when they have collected 30, 40 or more business cards, but they are missing the real point. How many of these 30 or 40 people will you be able to follow-up? How many of these 30 or 40 will follow-up with you?
What is the purpose to collect a huge number of business cards that will end up in a shoe-box on one of your shelves?
Networking is not a place to sell. You have to be prepared to give your elevator pitch to introduce yourself, not give a sales pitch. If you attend an event expecting to find a client to close a sale right away, chances are you will be very disappointed. Furthermore the other attendees might not appreciate your attitude.

What networking is?
Networking is more than just shaking hands and collecting business cards.
It is about building relationships and being committed to help other business professionals.

It is about the quality of your contacts and not the amount of your contacts.

It is about consistency. The best is to belong to two or three groups, attend their events regularly, get to know the other members, and in exchange they will get to know you and trust you. When you see the same people over and over you develop a strong and relationship with them. The benefit of building relationships with a committed group of people will result in new leads for your business.

It is about patience. The benefit will not appear overnight, and this is why you need to follow up with your contacts. Networking is like dating, one meeting is not enough to know someone. It will probably take some time, some meetings, some lunches or some drinks before you really start doing business together.

Here are some tips on how to maximize the benefits of a networking event.
• Be prepared when you attend a networking event. Know your goals. Are you looking for leads, partners, new clients, services?

* Bring your business cards and a pen to take notes on the back of the cards you receive.

* Have an effective 15 to 30 second elevator pitch. Learn how to sell yourself before your services or products. People want to hear about you first and when they know you and trust you, they will buy your services or refer you to someone else.

* Have a brochure and/or a web site. Some people will probably want to hear more about your business later, so give them the opportunity to get the information they are looking for.

* Meet people, ask about their business or services. Be curious and ask about them. people love to speak about themselves, so ask questions and listen to their answers.

* Be a problem solver. people will be more interested in you if you tell them how you can solve their problem instead of just hearing your story.

* Go to people; don’t wait for them to come to you. Some people are very shy, they will be very happy if you make the first move.

* Go to events with a friend, a colleague, a client, and introduce people to each other.

* Send a thank you note or email to your new contacts. Thank them for their time and reintroduce yourself in a few lines. They met lots of people during the event and your business card doesn’t say everything about you. So it is good to reinforce your introduction.

* Give them the link to your web site. Tell them about your newsletter, if you have one. This is the best way to stay in touch on a regular basis.

* Schedule follow-up meetings with the people you had a good connection with, or if you think that you can help each other.

* Do it again and again. You will see that networking can expand your contacts, which will definitely help grow your business.

(c) 2006 Biba F. Pédron

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Building A Website The Easy Way

Monday, June 22nd, 2009 at 9:32 pm  
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Being an entrepreneur, I was anxious to stake my claim on the web and join the community of those who were making a living online. The only problem was, I didn’t have a clue how to build a website or the patience or time to learn all that code.

So, what did I do? I started a search for an easy website creator. My thinking was surely some ambitious entrepreneur had already realized the earnings potential of a website builder for the do-it-yourself person? As you can probably guess, I found one. Well, actually, I found quite a few. Of course, back then there weren’t nearly as many options on the fiber optic highway as there are today…so my selection was a bit limited when compared to today’s market. Back then was approximately six years ago, which at the speed of changing technology might as well have been the ice age.

I made my selection and started building a website. Was it easy? No. Remember I was inexperienced and soon learned that not all site builders are alike. My first attempt was definitely with a stone age product in a modern day world. Believing that all products, from a well-known company, are surely quality was my first mistake. While this company offered several affordable services and quality products, their easy website builder wasn’t one of them.

I began my search again. This time, however, I relied on the feedback from other website builders like myself. Hence, ask someone who has already been there, done that. After garnering a few referrals, I set out to try the mentioned services and finally settled on one.

Am I happy with my choice? Absolutely! So happy in fact I saved my money, earned on the web, and purchased a partner’s program with the company. You see, I was referring so many people to their services, I finally wised up and realized I might as well be earning from all those referrals….and now I am.

After much trial and error, I did learn a few important keys to online success and building a website. Here are a few tips to help you get started and stake your claim on the world wide web:

•Target your market. Don’t try to be a website for everything. Find your niche and fine tune your site to match.
•Stay away from dark background colors and wallpaper. Keep your site clean and easy to navigate.
•Add quality content. Keep your site content fresh and updated.
•Quality link exchanges do work. Exchange links with websites that fit the demographics of your site. Stay away from link farms.

Now that you have your website online, marketing and maintaining your site will be the key. It’s not like the movie, “The Field of Dreams – If you build it, they will come.” If you don’t market your website, guess what? They don’t come. It’s that simple.

Marketing is such a big and hot topic that I won’t go into it in this article, however, I do suggest doing a search on the web for keywords, “website marketing.” You will discover there are millions of responses and endless information and debate on what is the best solution. My experience: there is simply no one solution for this issue as the internet is ever changing and updating. Make time to read and learn about marketing your business online and locally. There are many great resources on the web which can help you stay informed and updated.

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Why A Successful Home Based Business Takes Time

Saturday, June 20th, 2009 at 12:21 am  
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You can become rich over night with a few quick steps..NOT!! All over the internet you will see myths and hoax’s claiming you can strike gold in a few days through their internet marketing course. The problem with these claims is that it’s not true; it takes time to have a successful home based business.

There certainly are ways that you can speed up the process and have success at a much quicker pace, but the key to success is patience. To start, you want to continuously research and develop your home based business to the best of your ability. The more you are determined and motivated to develop a successful home based business, the quicker you will begin to see these results.

Another way to speed up the process and build a successful home based business is to provide your visitors with fresh and enticing content. When you search online for various topics, you will notice that everything is the same online. People tend to take already developed ideas and put a twist on them to make it their content.

While this is a great way to get your website going with some content, it’s not the best way to “be rich over night.” The ones that are making hundreds of thousands of dollars on the internet today are those who come up with their own ideas. In order to continuously provide fresh content to your visitors, it will take time for them to catch on.

Once you do begin to get visitors to your website, you will find that customer service can increase your income quickly. People like to know that they are dealing with a real human being, not just some company or the computer. By going out of the way to answer any of your visitor’s questions or provide basic assistance and knowledge to your theme, people will feel like they matter. In an age of time where everything is through electronics, providing customer service helps plant a relationship.

Also through quality customer service you will begin to develop return customers. Return customers are a necessity if you are hoping to have a successful home based business. By providing assistance and going out of your way to greet and thank your customers, the customers will begin to trust you and appreciate your effort. As soon as this happens, they will be more inclined to return to you than to go and try another company.

Everything stated above is crucial to developing a successful home based business, but it is just the tip of the iceberg for what is required to get rich. Because of this, it is obvious that all of the “get rich overnight” slogans are nothing more than a myth. If you want to make it a career and truly get rich through a home based business, do yourself a favor and be patient.

Written by Ricco Richardson
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