Home Business Archives

Things All Entrepreneurs Need To Prosper Online

Friday, June 26th, 2009 at 10:30 pm  
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Things All Affiliate Marketers Need To Stay alive Online

Every Site Owner is always looking for the successful marketplace that gives the biggest pay packet. Sometimes they think it is a magic recipe that is readily accessible for them. Actually, it is more convoluted than that. It is just good promotion techniques that have been proven over years of hard effort and dedication.
There are tactics that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to able to increase your sales and survive in the affiliate marketing online.

What are these three good methods
1. Using unique web pages to put forward each separate creation you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every invention and nothing more.

Always include product reviews on the website so people will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have already tried the merchandise. Be sure that these clients are more than willing to allow you to use their names and photos on the site of the specific product you are selling.

You can also write articles highlighting the uses of the product and include them on the blog as an additional page. Make the pages good-looking and compelling and include calls to act on the information. Each headline should attract the customer to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

2. Offer free reports to your visitors If possible position them at the very top side of your page so it they simply cannot be missed. Try to create messages via autoresponder that will catch the eye and will be sent to people who sign up.A sale is made usually by several contacts with a prospective client.
Only two things can probably happen with the site alone: a closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.
Focus on important points like how your creation can make life and things better and more enjoyable. Include persuasive subject lines in the piece of mail. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the crap before even anyone reading them first. Persuade those who signed up for your free reports that they will be missing something big if they do not avail of your services and services.

3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. See these links below:

Entrepreneurs and Internet Marketing Entrepreneurs

Home Business Marketing Tips

Friday, June 26th, 2009 at 12:32 pm  
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Traffic on the freeway is bad. Traffic on the Internet is good. With over 8 billion web sites on the Net, you need a solid strategy for steering customers to your home business web site.Here are some useful tips for promoting your home business website.

Search Engines

Search engines are the yellow pages for a home business web site. Over 80% of Internet surfers use search engines to find information on the web. To get the most traffic to your site, list with the big search engine players Yahoo, Google, and MSN. Smaller search engines also get results from the big three so you’ll be covered in case customers visit less popular engines.

Looking Good

Your home business web site can be simple or complex but it must be functional and attractive. Make sure your site does what it is supposed to do – provide customers with concise, useful information about your product or service. Be wary of making things too complicated. The site should be easy to navigate or customers will look elsewhere.

Your home business web site should also look professional, not cheap. If you aren’t design savvy, spend money on a good web designer. The investment will pay off by attracting more people to your web page.

On-line Ads

The Internet has many sites where you can list your home business web site for free. To guarantee the greatest exposure, place your ad on several (20 or more) sites and repeat the process every month.

Banner advertisements can be as effective as TV spots in increasing customer awareness of your business. A banner ad should be direct, i.e. promote a benefit of rather than just the name of the product or service. Try participating in a banner exchange program such as LinkExchange that connects your home business web site to other company sites that have similar customer bases.

Affiliate programs offer an excellent opportunity to promote your home business web site. Affiliate businesses post links to your web page on their sites. You pay them a commission or set fee based on the amount of traffic sent to your web site. Pay arrangements vary and can be based on the number of people who visit your site or the number of customers who purchase your product.

Bloggin’ It

Bloggers are the hot new information medium. Getting them to write about your home business web site is an excellent way to gain exposure to potential customers.

Technorati Blog Directory provides a listing of blogs by industry. Do your research here to determine which blogs might be interested in writing about your business. Send a short, personal email to a few blog writers describing your web site and asking the blogger to write about it. Offer the writer something in return, for example, free product or a link back to his blog on your web site.

Off-line Ads

Cruising Down the Highway

Your car is a moving billboard for a home business web site. Window decals and bumper stickers are inexpensive ways to get the word out about your web site. Spend a few extra dollars for a personalized license plate with your web address.

Old Media Standby

Regardless of what the bloggers say, people still read the printed page. Run ads in the classifieds of large and small papers, trade magazines, and free weeklies. Your choice of print media will depend on the product or service offered and whether you do business locally or nationwide.

About the author: Tom Lindstrom is a successful home business owner.Visit his blog today for more useful and practical home business marketing tips

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Teen Entrepreneurs: Be Your Own Boss!

Friday, June 26th, 2009 at 12:21 pm  
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Do you want to earn your own money but you are too young to qualify for a part time job? Do you have the drive to earn money through hard work and perseverance? Would you rather prefer to be your own boss and earn your own money? Then you surely have the raw ingredients to become a successful entrepreneur. These are the beginnings of an entrepreneur: a good business idea, a desire to make good money, an aspiration to become your own boss. Successful businesses grow from these seeds. If you have these, then you should consider becoming an entrepreneur.

Steps to becoming a Teen Entrepreneur

Entering the world of entrepreneurship is not an easy endeavor. It requires a lot of thought and careful thinking. The first step is very important: you must understand and know yourself and what kind of entrepreneur you can be. Evaluate yourself and find out what interests you; what are the things that are most fun to you; what stuff do you know most about. From your answers to these questions, you can find many excellent ideas to start your own business. You should also ask yourself how hard you are willing to work to make your business a success.

Great Ideas for a Teen Entrepreneur

Being a teen doesn’t mean you can not think up a great idea for business. Think creatively and innovatively, explore different possibilities and solutions to problems, observe the latest trends – from these you can surely spot an excellent business idea you can start on. You can also get great entrepreneurial ideas from friends, family, teachers, library research and the internet. Afterwards, you can start researching about your business idea. Strive to know and understand the ins and outs of your prospective business. You should understand that business essentially involves “buying” and “selling”. Some understanding of the law of supply and demand will go a long way.

Got a great business idea! What now?

Now that you’ve found an excellent business idea, ask yourself the following important questions: Is it practical? Will people take notice of it? Will it fulfill a need? Do you have the capability to realize this business idea? Can you deliver high quality products or services? Is there a substantial demand for your business? If not, can you create that demand? Where will you get the capital to finance your business? All these questions must be addressed before you start establishing your business.

Business Ideas for Promising Teen Entrepreneurs

With the huge array of business ideas that are available for the budding teen entrepreneur, finding the one right for you may be a daunting task. Here are some promising business ideas that promising teen entrepreneurs like you may find interesting.

Teen Entrepreneur Idea # 1: Candle Making

Candles are very popular as home décor and accessories nowadays. You probably have a decorative candle in your bedroom or living room. Why not create your own personalized candles and sell them to your friends and acquaintances. Learning how to make candles is actually quite easy. This makes candle making an excellent idea for money-making. You can start by learning how to make candles and where to buy your materials.

You can find candle making resources and materials from craft stores, community centers and candle-making studios. If you already have family and friends who make candles as a hobby, you can ask them to teach you the basics of the craft. Just be creative and display your artistic nature in the candles you make. Afterwards you can sell your personalized candles to your friends, family members, neighbors, flea markets, bazaars, farmers’ markets, etc. You can also sell your candles through internet malls and eBay.

Teen Entrepreneur Idea # 2: Run Errands

If you like moving around, keeping busy and multitasking, then running errands for other people for a fee can be a good idea for business. As we all know, today’s fast paced lifestyles means that many of the people you know might not have the time to do simple chores such as buying groceries, walking the pet, mowing the loan, washing the car, etc. Why not start your own service business by offering to do these errands for a fee. Ask around your friends, neighborhood and even family members to see if they need someone to do their errands for them. You can also post brochures and flyers that advertise your services.

These are just two of the many business ideas that teen entrepreneurs like you can consider. Just remember that any business endeavor requires hard work and perseverance to be successful. With the right mindset and the right dose of enthusiasm, you can surely start your own business and make money in no time at all.

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Recruit And Develop Your Own Pay On Results Sales Force

Thursday, June 25th, 2009 at 8:51 pm  
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If you have created a great product that you know could be a blockbuster hit, but lack the talent, experience or time to get it into the public eye for maximum sales, it might be time to enlist some support.

Fortunately, there is an army of professional internet sales experts ready to help you out and to peddle your product to thousands of potential customers.

To make matters even more enticing, these marketing pros won’t require you to make any out-of-pocket expenditure. They will work on commission, giving them an added incentive to sell your product as fast and furiously as possible. We are talking about affiliate sales, of course.

The affiliate marketing strategy, in its most simplified form consists of a vendor (in this case you), affiliates (the person selling your product on a commission basis), and the customers (provided by the affiliates). It’s a fairly easy model to understand and one that produces some amazing results.

What do you need to recruit affiliates?

One of the best strategies is to open a vendor’s account at Clickbank, Payloadz, Paydotcom or some other affiliate program management site.

You will usually have to pay a nominal fee, and in return, you will be able to list your product, along with a sales page and a “thank you page.” After approval (and sometimes at least one sale) your product will be available for any of the thousands of Clickbank members to promote.

There are a few tricks to making it work.

You need to have a great sales page, a solid product and most importantly you need to offer a healthy commission.

It might make you wince to offer half or more of every sale to your affiliates, but it is that income opportunity that motivates them to promote your product.

In most cases, the net financial gain after consideration of registration and commission payments outstrips what you might have been able to make selling your product without affiliate assistance.

Plus you are looking at the long-term. Each new customer your affiliate brings in will be worth a lot of money to your business as your cross-sell, upsell, backend sell and more!

Using systems like Clickbank save you having to manage paying your affiliates but you may decide that you would rather manage the whole system yourself.

Operating your own affiliate program may be a desirable solution for experienced marketers, but Clickbank and similar sites work well for most marketers.

If you have a product to sell and want to see it “hit it big,” consider implementing an affiliate marketing strategy.

The commissioned sales team can find you a steady stream of paying customers for your new product.

Written by Ricco Richardson
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Making Money Online

Thursday, June 25th, 2009 at 12:35 pm  
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The fact is, it really is pretty simple to have both health and make money at the same time, but it takes the right Product, Timing, Compensation and knowledge to do it, and most people just Don’t have it or see it.

I can’t tell you how many times we have heard “it takes money to make money”. Well, it’s not entirely false, but it doesn’t take a million dollars to make a million. Your Success starts with the right product, the right training,and the right Company.
You are an entrepreneur from day one, has a distinguished research and development team, a fantastic product that everyone can benefit from, fully staffed sales and marketing team, and a friendly customer support staff dedicated to your success. Basically this is the fastest growing company in American history, having reached $2 Billion in 4 years, faster than eBay, Microsoft, and Amazon.com. It is a debt free company with the most aggressive payment structure in marketing history (Fortune magazine).

Baby boomers are looking to get healthy and they are looking to do it holistically. They are expected to spend $1 trillion dollars. Robert Kiyosaki and Donald Trump said there are great benefits to network marketing if done correctly. We work with the TEAM and we build communities correctly so they last a lifetime.
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Peter Burns Entrepreneurship In Action

Thursday, June 25th, 2009 at 6:21 am  
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Have you heard of the name Peter Burns? If you are familiar of him as one great entrepreneur, then your guess is right! Peter Burns is an acclaimed millionaire and entrepreneur who also teaches the subject Entrepreneur 101 in ASU’s Barret Honors College for over a year.

There are likewise news that circulates that he may team up with the Grand Canyon University this coming May for its launching of the College of Entrepreneurship. Asked as to why he preferred to team up with another school instead of ASU, it appears that Peter Burns first suggested the idea to the ASU but the school seemed uninterested. It was Grand Canyon University who took interest to launch the said proposed degree program.

It appears that Peter Burns is not at all disappointed with ASU’s decision but who knows what really plays on his own mind? He further stressed out that ASU’s decision is right. After all, he knows for a fact that it is not the sole endeavor of a business school.

Out of the reputation harnessed by Peter Burns pops up several other endeavors from other colleges to particularly enhance the students’ capacity to do business. More and more trainings and seminars on entrepreneurial management are coming out here and there in the whole of America. This only shows that the Americans have finally realized the value of molding a potential entrepreneur. And they have visualized that it may be started upon within the confines of the schools.

Imagine yourself being the boss. You control the business. Moreover, you own the business! In fact it is everybody’s dream—to be the owner of the business and to be your own boss! A lot of American people do not want to be lorded over by somebody. And throughout the crowd of college students, being one great entrepreneur is one of their wildest dreams ever.

Being an entrepreneur yourself will allow you to bring into your own pockets tons of handsome income. More than ever, incoming college students already foresee themselves as successful entrepreneurs in the future that is why when they step into the portals of the university, they often take up business-related courses as one stepping stone towards their dreams.

It is without a doubt that Peter Burns’s entrepreneurship ideas are influencing the minds of the college students. More so, the schools administrators have already awakened to this kind of scenario and benefit for their students.

So why are students more inclined into becoming successful entrepreneurs in the near future? Among the reasons are as follows:

There are several colleges that now offer programs which are related to entrepreneurship whether inside or outside of the business schools so as to achieve the goal of preparing their students in their dreams of starting their very own companies in the near future.

More and more students are getting serious with their chosen fields as inspired by personages such as Bill Gates, Walt Disney, and Michael Dell who are all successful businessmen in their own rights.

There are a lot of people who are surrounded by family members who are business owners themselves therefore all the more motivating them to become one.

The students of today’s generation are more conscious that wealth can only be gained if you know how to work with investments and profits.

They are likewise very much aware that with only a little capital, business can already be put up and just to be expanded when the fruits seem to be advantageous.

To date, the number of enrollees in entrepreneurial degrees is escalating and is foreseen to still commit to a higher growth in the coming years. When asked about the factors that influence them to become entrepreneurs, students make mention of their parents, relatives, idols, and mentors. That is why in these days, it is no longer a shocking news to know that students immediately start building their own companies right after graduation. Some of them even team up with pals and former classmates in getting on with the business.

The education about entrepreneurship that is inculcated into the young minds of the students motivate them to always strive for the best and be open to all the angles and possibilities of the business industry.

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Five Signs Of A Legitimate Home Business Opportunity

Thursday, June 25th, 2009 at 1:01 am  
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Are you actively seeking out a legitimate home business opportunity? If so, you’re probably concerned about avoiding those options that are not on the “up and up”.

Here, we’ve compiled the top five signs of a legitimate home business opportunity to help you weed out the good from the bad.

#5: References are Readily Available

Any legitimate home business opportunity that you explore should be able to provide you with references from other franchisees or owners. Without such contacts, it would be quite difficult (if not impossible) for you to gauge what working with the business will be like.

Always ask for a list of at least five references; a legitimate home business opportunity won’t hesitate to comply. And make sure to follow-up with each person, asking pertinent questions about the organization and writing down each answer.

#4: Every Aspect of Ownership is Spelled Out

If you’re unclear about any aspect of the company, then you might not be working with a legitimate home business opportunity. Many shady operators work on the Internet, and they are quite adept at giving you only half the story.

A legitimate home business opportunity will spell out all the relevant data for you from the get-go. Consequently, you won’t be shocked down the road.

#3: You Can Talk to a Live Person

Even if you’re planning on embarking on a legitimate home business opportunity via the Internet, you still should always be able to connect with a real person.

This is a critical aspect of a legitimate home business opportunity, because sometimes emergencies arise, and email just isn’t fast enough. If you cannot ever “get through” to an individual, or if you seem to be getting the “run around” when you do, be warned – this is probably not a legitimate home business opportunity.

#2: There is a Proven Track Record

Though every legitimate home business opportunity was once a start-up, most now have proven track records that they are more than happy to share with you.

If you’re looking into an organization and thinking about investing money, make certain that you know how well it has performed in the past. And if that information isn’t available (or you feel it’s been “doctored”), run away!

#1: You Are Offered Support

Finally, one of the most important signs of a legitimate home business opportunity is the offer of mentorship and support.

Most of the legitimate home business opportunity franchises partner you with other successful investors, thereby creating a net of encouragement and ideas. This enables you to blossom and the legitimate home business opportunity to thrive on all levels.

By carefully doing a little investigation work, you’ll find the perfect legitimate home business opportunity for you!

Written by Ricco Richardson
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Why Search Engine Automation

Thursday, June 25th, 2009 at 12:10 am  
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The internet also allows business on a for broader field than ever before. We write a web page in the US, and make a sale later that day in China. This global marketplace ensures no lack of customers. If you have a product to sell, there will be a buyer somewhere. The problem is not a lack of customers, but an abundance of competition.

To navigate the sea, the early sailors used the stars to find their way safely to their destination. For the new sea of information, we now use constellations called search engines. These search engines index what web page has which content so you can find what you need easily.

The search engine is the key to home business automation. People may see your signs or banners, and a few might remember them when they need you. Most will go to their trusted search engine. They use the search engines every day, so they can’t be wrong, right?

Search Engine Optimization is how we show what our web sites are. In doing this, we turn the trusted search engine into a trusted advertiser. Our customer types in his keywords, and the search engine returns your site. Sounds simple enough right?

You notice I said “keywords”. Part of SEO is choosing your keywords that a customer will use to find you. Google adwords has a free tool which will allow you to type in phrases and see how often they were searched for. You can then search for those phrases and see how stiff your competition is. Researching your keywords is the most important task for SEO. The rest of your work depends on this.

The search engine bots aren’t easily fooled. They have to give good content, or it makes the search engine look bad. This means you have to have good content as well. A blog is a great start letting you can write about your product or service, and get the word out at the same time. Submitting these articles to other sites also give you trackbacks which help the search engines increase the ranking of your site. Just remember to use your keywords in your articles since this content is what the search engines are looking at.

In addition to the search engines there are directories. These directories were the predecessors of the modern search engine. While these have fallen by the wayside for the most part, they are still in use. There are many services which will submit your site to these directories, and help some of your home business automation.

The reasoning behind SEO is simple. Without Search Engine Optimization, Google does not know who or what you are. There are many excellent articles out there to help you do it yourself, or there are people who make their living just doing SEO. Whatever you do, this is the start of automating your home business.

Ray Owen has been a network engineer for fifteen years, and now owns Freenetbuz Home Business Automation. You can also follow his blog on home business automation here Automating Your Home Business blog.

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Where To Find The Perfect Business To Buy

Wednesday, June 24th, 2009 at 10:25 pm  
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You dream of owning a business and experiencing its many benefits – freedom, power, wealth, and fulfillment. But you don’t want to start a business on your own. There’s too much risk and uncertainty. Plus, you don’t know what you would want to do that could be successful.

Instead, you want to find an existing business or a proven business idea that you can operate successfully. But the million dollar question is: “Where do you find it?”

There are several methods of finding a business to buy, and each has its own benefits. Here are some options to consider:

Word of Mouth

This method of finding the perfect business to buy is very much chance-based and consists of someone telling you about, or you driving around and seeing, a business that is for sale. Due to its nature, you are exposed to a very limited number of businesses. And unless you are very lucky that one of the few discovered in this fashion is exactly what you want, this method is not very effective at finding the perfect business to buy.

Classified ads in the local newspaper

The old-fashioned method of finding a business to buy is to look in the classified ads in the local newspaper and see if any catch your eye. This is a very difficult way to find a business to buy for several reasons. One, the number of businesses-for-sale listed in the classifieds is very small compared to the overall universe of businesses that are for sale at any time. Two, classified ads typically present you with only three lines of cryptic text to give you background on the business. And three, classifieds do not have a search function so you have to spend a lot of time looking through all of the classifieds to find those businesses that interest you. While classifieds can serve a purpose in buying a business, they are not very efficient or effective.

Business Brokers

Business brokers are typically very professional and knowledgeable in the art of buying and selling a business. Plus they are skilled at helping sellers sell their business. But therein lies the rub – they are contractually obligated to help the seller sell the business. They are not obligated to you as the buyer. Therefore, brokers will usually look out for the seller’s best interests first, which means they will often only show you businesses that they represent. This severely limits your exposure to the number of businesses that are available for sale at any one time, which makes it an inefficient method of finding the perfect business to buy.

However, more common these days are Buyer Brokers. These business brokers represent you, the buyer, in your efforts to buy a business. This can be very effective because the broker knows how to navigate the process of buying a business. However, you often have to personally pay the broker to help you buy a business, which increases your costs. Therefore, it is often best to conduct a search for a business on your own, and then hire an attorney or experienced broker to guide you through the purchase process. But where do you search for businesses on your own?

Online marketplaces

Online marketplaces typically contain an exhaustive list of businesses that are for sale. Plus, it is easy to search these thousands of businesses instantly to find only the ones that meet your criteria. This makes online marketplaces the most effective, efficient and comprehensive method of finding the perfect business to buy.
There are many online marketplaces to choose from, but they are far from equal. Some have inadequate search functions, others are just interested in collecting listing fees from business sellers, and others do not offer the buyer tools to help make your search process easier. As a result, selecting a good business-for-sale marketplace is critical in your search for finding the perfect business to buy.

You want a site that allows you to search its listings for free, and has a strong search function to help you do it effectively. In addition, you want a site that allows you to save your searches and be alerted via email (“Email Alerts”) anytime new businesses are listed that meet your search criteria. This saves you the time and effort of continuously searching sites everyday looking for the right business. Instead, the site does the work for you and presents you with businesses that are of interest to you.

Finally, you want a site that puts its money where its mouth is, one that charges sellers based on performance and not on a pre-set monthly fee. These sites are dedicated to helping match business buyers with sellers while lowering the cost of selling a business. As a result, these sites are very effective for both buyers and sellers.

Resources

* Find the perfect business to buy or franchise to buy,

* To find a broker to help you buy or sell a business, visit BrokerSource

* Sell a business or franchise quickly and easily

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Who Needs A Business Advisor?

Wednesday, June 24th, 2009 at 10:25 pm  
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The simple answer to the seemingly complex question of “Who needs a business advisor?” is … everyone responsible for operating a business. That’s right. The Fortune 50 CEO to the one-person show needs an advisor.

The CEO of a public company has mentors as well as a board of directors to turn to. They often don’t have a choice of who their advisors are but small business owners do. Unfortunately, with this choice of advisors comes another choice that is often made instead. That choice is to not get any help at all.

Not getting any help at all is very often the cause of the business failure statistics we hear so much about. The small business owner will often claim that they don’t have the time or money for an advisor. Think about that comment. How can you not have the money to get help from someone that can potentially save or make you more money since you obviously are not getting it done on your own? Or how about that time you are lacking? Maybe if that owner sat down for an hour with an advisor, they would be able to see why they don’t have time and do something about it with the help of someone who has already been in those shoes.

A coach or advisor gives to small business owners something most of them don’t have; a sounding board and a board of directors to turn to for advice. These are two great resources to use when trying to avoid “trial and error” decisions and processes.

I’m not knocking trial and error as the way to learn things. I’ve personally used that method and faired well in many cases. But that is a case-by-case basis, not for on-going daily concerns. Don’t forget that this method is also very costly and time consuming. Why not ask someone who has probably already faced the problem?

What many business owners do not realize is that they rarely go through any trials and tribulations that someone else has never dealt with. Not to mention that about 70-75% of their business is the same as every other business including HR, finances, sales, marketing and funding. The other 25-30% is industry specific.

Small to mid sized business owners take away much more from an advisor than big businesses. This, if for no other reason, is the case because the smaller companies have owners that wear a lot of hats. Many of those hats take time away from the things the owner actually needs to make a priority to see their company succeed. Things they should be doing that they don’t have time to get to or things they are taking care of that they have no experience in doing. These situations take away from them doing what they do best. That’s a problem.

The question now is how to find an advisor. There are many types of business advisors out there. Some are purely “coaches” and others are true developers and implementers that will roll up their sleeves with you when asked to. It’s up to you to pick the type of person you want or need. Here are a few things to think about:

- Do they click with your personality? There are many good advisors out there but if they don’t click with you as a “business friend”, don’t bother with them because you will end up fighting them even when you agree on the advice.

- Have they owned a small business before? Gray hair does not equal business ownership knowledge. I promise you that the ex-CEO or Senior manager from a huge company knows very little about successfully operating a small business. These are two significantly different worlds.

- Don’t worry if a potential advisor doesn’t know your specific industry. Remember that a lot of your troubles have nothing to do with your industry. It would help though if the advisor had contacts/resources for you in your industry for when specific problems are addressed.

- Look for flexibility. A potential advisor that pushes for more than 20 hours a month of your time from day one is probably out for money. Until they start working with you, there is no way of knowing that they need that much time per month to meet your goals and timelines. A good advisor will understand that you have made a commitment to get back on track just by the fact that you are talking to them. They shouldn’t need to try and get a ridiculous time/money commitment from you if they want to help.

- Make it a local thing. This suggestion is a two-part issue. First, the advisor should agree that when face time is needed that they come to you. Second, there is absolutely no reason why a small business with locations in one state needs a business advisor that must fly in or travel more than 2 hours to see them. These companies somehow find suckers to take their so-so advice and huge reports full of fluff and also pay for travel costs. There are plenty of advisors local to every company in this country. Yes, even in Hawaii.

Once you made the very intelligent decision of getting help in making your business a success, keep a few things in mind. You should really commit to working with your advisor for a good 6 months. Nothing gets fixed overnight. Also, since you are paying for it, please do yourself a favor and be open to suggestions, bring important things to your advisor for help in making a decision and make the use of your time with the advisor a priority. Don’t forget that an advisor or coach should never make a decision for you. It’s your company, they are there to make suggestions and guide you.

Working with an advisor can be a very enlightening experience. You will start to see the forest from the trees and not feel like you are the only person on the planet going through tough times as a business owner.

All business owners eventually need help. The successful ones put aside their pride and desire to be at the center of all aspects of the company and get the help. Do yourself and your company a favor and be one of the truly successful business owners. Get an advisor and get all you can out of them. If your advisor loves what he/she does for a living as such as you love what you do, you can’t go wrong.

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